Rebecca is a powerhouse brand-builder and marketing polyglot whose career spans brand, demand and content. In 2018, she founded Crowns, now the leading strategy, creative and media agency for the global cannabis industry with a growing side-hustle in psychedelics.
Before Crowns, Rebecca was the vice president of social media and content at J. Walter Thompson, where she concocted award-winning campaigns and taught creative directors how to use the internet.
She is a sought-after thought leader, speaker and awards jurist who has lent her opinions on the business of cannabis to The Economist, Marketwatch, and BNN Bloomberg. Recent speaking engagements include The Economist Cannabis Summit, Cannabis Europa and MaRS Health Innovation Week. Recent awards juries include the Clio Awards and Effie Awards. Rebecca’s writing on marketing, branding and social media has appeared in Strategy Magazine, Applied Arts, The Globe and Mail and the National Post.