Jill Ellsworth began her career in the food and beverage industry, where she founded and sold one of the first cold press juice companies, Vibrant Earth Juices, and a beverage distribution company, Vibrant Earth Distribution. After seeing the lack of health and safety standards, Jill transitioned into the legal cannabis industry to share her knowledge of food safety with the emerging market.
In 2015, Jill founded Willow Industries, the first cannabis microbial decontamination company in the country. Willow Industries’ organic, patented, ozone-based technology is currently being leveraged by cannabis producers and brands in 22 states and Canada. In 2019, she opened the first-of-its-kind, WillowPure Processing Center, in Northern California, which provides the industry with toll-processing for cannabis microbial decontamination. In 2020, the company expanded its on-demand, white-glove service business to Oklahoma. 
Jill serves on the Cannabis Health and Safety Advisory Committee for the City of Denver and is a member of the Technical Advisory Committee for the Cannabis Certification Council. Jill was chosen by Greendorphin as one of the 20 Most Influential Women in Cannabis, and was selected by Marijuana Business Daily as one of their 2019 Women to Watch in Cannabis.
Jill is a registered dietician and holds a Master of Science in Nutrition, Dietetics and Food Science from California State University.