Roz McCarthy is the Founder/CEO of Minorities for Medical Marijuana Inc, a national nonprofit organization representing the Cannabis and Hemp industry. She is also the CEO/President of The Genesis Group, a full-service Cannabis consulting firm and Managing Partner of Plant Life Company, a full spectrum Cannabis nutrient company.

Minorities for Medical Marijuana, Inc. (M4MM) is a 501c3 nonprofit organization focused on advocacy, education, and outreach as it relates to the social, medical, business, and public policy aspects of the cannabis industry. M4MM is an advocacy, outreach, and training organization providing the best in class education and resources to marginalized communities. The areas of focus are social justice, public policy, health and wellness, and business development. Roz is committed and works hard to make sure people of color have a true quantifiable opportunity to participate in this marketplace and are afforded adequate access to care despite their economic situation. M4MM currently has presence in 24 states throughout the country.