Sandra Bergman is the senior marketing manager for Schwazze, a leading vertically integrated cannabis company in Colorado. She is responsible for a variety of marketing initiatives, including digital marketing, ecommerce, SEO, website strategy, customer loyalty, brand management and sales promotions. Previously she was the digital communications strategist for LivWell Enlightened Health where she launched the company’s first ecommerce website. She brings more than 25 years of experience working in digital and traditional marketing, and has a passion for creating great online user experiences that meet the consumer where they are at.